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frontsheet

For MSPs and IT services

Your SOW says one thing. Your website says another.

Managed services, coverage tiers, and response commitments get described one way in the SOW, another way on the website, and a third way when a tech emails a client. Frontsheet keeps the version that's actually true, and builds every other piece from it.

The IT is solid. The story around it isn't.

None of this is about the work. It's about four different descriptions of the same work, and a buyer who has to guess which one to trust.

Same service, four names

The website says Managed IT. Last quarter's proposal says Managed Infrastructure. The account manager's email says something else again. A prospect comparing the three starts to wonder which one is real.

Response times drift

The SLA says four business hours. The website says "fast." The onboarding email says something in between. None of these are lies, exactly, but they don't agree, and a buyer checking one against another notices.

Coverage gets fuzzy at the edges

What's included in the base tier versus billed as an add-on depends on who answers the question, and when. The scope in the SOW should be the one everyone repeats. Often it isn't.

Partner badges and certifications go stale

A certification lapses or a partner tier changes, and the proof on the site, the sales sheet, and the capability statement update on three different schedules, if they update at all.

See it in your business

Managed Services or IT Support? Pick one.

This is the drift Frontsheet catches first: the same service, worded differently depending on which piece a prospect happens to read.

How the core service gets described

Website

Managed Services

Proposal

IT Support

Managed IT services

Confirmed by you

Managed IT services

WebsiteProposalSOWSales script

What stays current

Confirmed once. Correct everywhere.

  • Service names and tiers

    Confirmed once, so the website, the sales sheet, and the SOW use the same name for the same service.

  • Coverage details

    What's included in the base tier and what's billed separately, kept in one place instead of rebuilt from memory per proposal.

  • Response-time commitments

    Confirmed once, reused everywhere it's stated, so the SLA and the marketing copy never quietly disagree.

  • Pricing guidance

    How your tiers are priced, stated the same way whether a prospect reads the site or a rep quotes it live.

  • Technology partners and certifications

    The partner badges and certifications you've actually earned, confirmed, and marked for review if they might have lapsed.

  • Customer proof

    A reserved slot for an approved customer story, filled only when you confirm one. Frontsheet never invents a testimonial.

See it work

Before and after, on one business

Frontsheet reviews a site, organizes what it finds, and shows what changes when one fact does.

Demonstration

The walkthrough below uses Meridian IT Partners — demonstration company, the one example business used across this site. The same review runs for a managed-services provider.

We reviewed meridianitpartners.example

Meridian IT Partners — demonstration company

Demonstration
  • 7Pages reviewed
  • 4Services found
  • 6Customer proof points identified
  • 2Pricing details need confirmation
  • 1Service may be outdated
Which 7 pages
  • Home
  • About
  • Services
  • Pricing
  • Team
  • Case studies
  • Contact

Organized facts, one example business

Demonstration
  • Primary service name

    Confirmed
    Before and now
    Before:
    Full-service IT support
    Now:
    Managed IT support
  • “Managed infrastructure” (Services page)

    Needs review
    Before and now
    Before:
    Managed infrastructure
    Now:
    Same service as Managed IT support. Needs one name picked.
  • “End-to-end technology partnership” (Home page)

    Needs review
    Before and now
    Before:
    End-to-end technology partnership
    Now:
    Same service as Managed IT support. Needs one name picked.
  • “Everything computer-related” (About page)

    Possibly outdated
    Before and now
    Before:
    Everything computer-related
    Now:
    This page has not changed since 2019. May not describe the business today.
  • Certifications mentioned on the About page

    Found
    Before and now
    Before:
    Microsoft Partner and other certifications mentioned in passing.
    Now:
    Two certifications found. Names still need confirming against current status.
  • Monthly support pricing

    Confirmed
    Before and now
    Before:
    Not on the site.
    Now:
    Starts at $2,000 a month. Confirmed with the owner.
  • Response time

    Confirmed
    Before and now
    Before:
    We respond fast, every time.
    Now:
    Within 4 business hours. Confirmed with the team.
  • Team size

    Needs review
    Before and now
    Before:
    Founded by a two-person team in 2014.
    Now:
    12 people today. Founding year is still correct; team size needs updating on the site.
  • “Trusted across the region” claim

    Missing
    Before and now
    Before:
    Trusted by businesses across the region.
    Now:
    No source found for this claim yet.
  • Customer story

    Confirmed
    Before and now
    Before:
    Not on the site.
    Now:
    One slot, reserved for an approved customer story.

Change one fact, see what it touches

Demonstration

Monthly support starts at $2,000.

What you get

Real outputs, built for managed services

Managed services sales sheet

The one-pager that says what your managed services do and why they work, built from the same confirmed facts as everything else.

Capability statement

Services, certifications, and what sets your team apart, on one page a prospect can forward internally.

Service one-pager

One tier, explained clearly, with the proof that it works.

MSP SOW & SLA

Built for this field

Statement of work plus service-level agreement for managed-services clients.

The same facts, three ways

Demonstration

Sales sheet

Current

The one-pager that says what Meridian does and why it works.

  • Managed IT support
  • Starts at $2,000 a month
  • Response within 4 business hours

Capability statement

Current

Services, certifications, and what sets the team apart, on one page.

  • Managed IT support
  • 12 people, founded 2014
  • Certifications on file

Service one-pager

Current

One service, explained clearly, with the proof that it works.

  • Managed IT support
  • What's included
  • How to get started

Questions MSPs and IT firms ask

Does this replace my PSA or ticketing system?

No. Frontsheet doesn't connect to your PSA, RMM, or ticketing tool today. It organizes what your business says about itself, service names, coverage, response commitments, and pricing, so your website, sales sheet, and SOW describe the same business.

Can I get an SOW and SLA out of this?

Yes. The MSP SOW and SLA output is built from the same confirmed facts as your sales sheet and capability statement, so coverage and response times match everywhere they're stated.

What happens when my pricing or a service tier changes?

You confirm the change once. Every piece built from that fact, sales sheet, SOW, capability statement, gets marked Needs refresh until you review and approve it. Nothing goes out stale without you seeing it first.

Do you publish anything to my website automatically?

Publish one approved page to your live website when you choose to.

See your business, organized this way.

Paste your website and read the draft Frontsheet writes about your managed services.

Free preview. No account needed.